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	<title>Amp Your Brand! &#187; blogging</title>
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		<title>5 Ways to Boost Your Blog Copy</title>
		<link>http://www.birdsongcreative.com/bc_blog/2009/08/5-ways-to-boost-your-blog-copy/</link>
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		<pubDate>Tue, 18 Aug 2009 16:11:57 +0000</pubDate>
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				<category><![CDATA[Logos]]></category>
		<category><![CDATA[better copy]]></category>
		<category><![CDATA[Birdsong Creative]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[write better]]></category>

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(1 of 3 in a series)
When we create communication plans for our clients, we often advise them to start a blog on their website for a number of reasons. Blogs help you connect with clients, potential clients and position yourself as the industry experts you are. Blogging is also a great way to catch Google’s [...]]]></description>
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